Ferrari World includes four theme parks, two water parks, 23 on-site themed resort hotels including a campsite, two spas and physical fitness centres, five golf courses, and other recreational venues. The central park is situated under a 200,000 square metres roof making it the largest indoor amusement park in the world. It was completed in 2010 with a project value of 1 billion US$.
The iconic design of Ferrari World was developed by Benoy Architects. It is modelled on the side profile of a Ferrari GT by Ramboll. The project has set benchmarks for structural engineering, master planning and urban design, geotechnical engineering and facade engineering in the region. RAK Ceramics supplied tiles from its Technochroma series. With its mix of vibrant colours, the futuristic look and feel fitted perfectly with the design requirements. Technochroma has less than 0.5% water absorption, which guarantees long-term durability, enabling it to withstand heavy footfall.
A very modern tile series, Technochroma is available in a range of 18 colours, and two finishes – polished or satin. With stunningly smooth edges the futuristic look and feel of Technochroma is loved by architects and especially suited to enhance modern spaces.
The design of the Burj Al Arab was inspired by the wind-filled sails of a traditional Arabic Dhow (trading ship). With its helipad on the 28th floor and a 1,000 square metre restaurant seemingly suspended in mid-air, the hotel has already become an international icon on the Dubai horizon.
Designed by Tom Wright of WKK architects, the design and construction were managed by Canadian engineer Rick Gregory of WS Atkins. To meet the specifications of this iconic project, the finest materials were sourced, including RAK Ceramics’ Travertin series which was chosen for the flooring throughout the hotel. Featuring heat, frost, thermal shock, scratch, and stain resistance, Travertin offered the perfect solution in terms of quality and design. Its natural stone appearance blended beautifully with the hotel interiors while its durability made it ideal for use in such a high traffic area.
Travertin is a gres porcelain tile inspired by natural stone. Produced using the latest in ceramics technology, the series allows consistent grouting when installed on a large area. With very low (less than 0.05%) water absorption, Traverin is highly durable and also has excellent stain resistance, chemical resistance and heat resistance features which made it the perfect solution in Dubai’s hot climate. The breaking strength (≥ 1400 N) of RAK Ceramics’ Travertin exceeds international quality standards and makes it suitable for high traffic areas. The series is available in 45x45cm size and a choice of 4 colours.
Spread across 47 hectares, Atlantis, The Palm contains 1539 luxurious guest rooms. Atlantis, The Palm is one of the most luxurious hotel resorts in the world attracting many international celebrities and wealthy visitors.
With the likelihood of rising water levels affecting The Palm in the future and considering the harsh climate, the engineers Norr Consultants selected RAK Ceramics’ Travertin Series. With very low water absorption (less than 0.05%) the series is highly durable ensuring the tiles last longer than normal porcelain tiles. The tile also has high resistance to scratches, heat and stains. A total of 150,000 m² has been installed on both interior and exterior floors. The resemblance of Travertin Series to natural stone complemented the traditional Arabic interiors of Atlantis, The Palm and so perfectly suited the design requirements of the architect.
Travertin is a gres porcelain tile inspired by natural stone. Produced using the latest in ceramics technology, the series allows consistent grouting when installed on a large area. With very low (less than 0.05%) water absorption, Traverin is highly durable and also has excellent stain resistance, chemical resistance and heat resistance features which made it the perfect solution in Dubai’s hot climate. The breaking strength (≥ 1400 N) of RAK Ceramics’ Travertin exceeds international quality standards and makes it suitable for high traffic areas. The series is available in 45x45cm size and a choice of 4 colours.
